I normally see lots of emails asking to “beautify” things at work. It’s one of the biggest insults to designers, a profession that looks to not only make things aesthetically pleasing, but ultimately functional and useful whether it’s in technology or communication. It’s a discipline that spans all areas because at its essence is not … Continue reading The characteristics of a ‘design thinker’
The currency of any great experience and story is the idea. We all come across that spark of an idea at some point in our lives (and probably more than once) where we think to ourselves “A-ha, that’s what I’m talking about”. I’ve spent the last few years surrounding myself with books and materials about … Continue reading Eureka, I have an idea!
There is a change in the air. Past industries that have communicated to us and which we relied on for information, like broadcast media and newspapers, are undergoing a transformation – and this goes for the advertising industry as well. With the widespread use and access to the internet, and the democratization of information and … Continue reading What would Donald Draper say?